You asked for Light. We delivered.
When the mountains turn blue, it’s on. Inspired by the iconic Coors Light can, the Ross x Coors Light Cimarron LT features color-changing mountain graphics that react to temperature. Finished with Ross’s industry-first and patent pending ThermoChromic technology, the mountains turn blue below 70°F—signaling safer conditions for trout—and fades clear as temperatures rise. Because knowing when not to fish matters too.
Built on the all-new Cimarron LT, this reel was reworked from the frame in with aggressive porting to shed weight, a refined aluminum drag knob, and premium in-house anodizing done in Montrose, Colorado. The result is lightweight performance, smooth composite-disc drag, classic Ross styling, and a reel that’s just as much about protecting cold water as it is about fishing it.
With every reel sold, a portion of proceeds is donated to Trout Unlimited to support river conservation and protect cold, clean water for future generations. Together, Ross Reels and Coors have raised over $200,000 to date, with a shared goal to raise an additional $100,000 in 2026—because protecting the waters we fish is just as important as the gear we fish them with.
Key Features:
- ThermoChromic technology (patent pending) finish turns mountains blue in water below 70°F
- Hand-painted and laser engraved Coors Light logo
- Fully machined aluminum frame with aggressive porting for reduced weight • Smooth composite-disc drag system with stainless steel interface
- Premium in-house anodizing done exclusively in Montrose, Colorado
- Limited to just 2,000 reels —once they’re gone, they’re gone
- Select sizes individually serialized, making each reel uniquely yours
- Made in Montrose, CO
| SIZE | WIDTH | DIAMETER | WEIGHT | LINE WEIGHT | CAPACITY |
|---|---|---|---|---|---|
| 4|5 | 1.215" | 3.5”0 | 4.9 oz | 4-5wt. | WF4 + 65 WF5 + 50 |
| 5|6 | 1.215” | 3.50" | 5.3 oz | 5-6wt. | WF5 + 80 WF6 + 60 |
| 7|8 | 1.215” | 3.875” | 5.7 oz | 7-8wt. | WF7 + 180 WF8 + 160 |
